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1215 CONSULT/NG
EXPERIENCE ON DAY ONE.
Fractional Corporate Leadership for Scaling Fitness Operators

Hi, I’m Elle—owner and operator of 1215 Consulting.

I’ve spent over three decades in the fitness industry, starting with a company I helped grow from 12 to 650 locations across two countries. Along the way, I didn’t just observe the business—I worked inside it. From member-facing operations to the backend (procurement, facilities, AP/AR and construction TI allowances), I’ve seen what it really takes to scale a commercial gym.

One thing became clear early on: growth creates pressure. And without the right systems in place, that pressure turns into inefficiency, missed opportunities, and strain on your team.

Planning for growth—and building the infrastructure to support it—can’t wait. The best time to put the right processes in place is now—before you add additional locations and the complexity multiplies. Done right, it improves the member experience, supports your staff, and drives stronger financial performance.

At 1215, we understand that many teams simply don’t have the bandwidth to take on large operational initiatives. That’s where we come in. Fractional help with a founder’s mindset.

Whether it’s building a procurement program, scaling multi-location operations, or conducting a full business review to uncover gaps in your strategy, we will meet you where you are in the operational journey—and help move you forward.

Let’s meet to understand your needs and take steps to bring your solutions to life.

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Why Choose 1215?

Growth doesn’t always wait for your operations to catch up. Many gym operators hit a point where things move fast—and systems, processes, and bandwidth fall behind.

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1215 Consulting helps you close that gap. We partner with operators to streamline operations, improve profitability, and build clear, scalable processes. As a fractional partner, we take on key projects your team doesn’t have the capacity to lead.

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Founded by Elle Mendiola, who brings 30+ years of experience across fitness, wellness, and beauty—including LA Fitness, VASA Fitness, and Karuna Skin—1215 is built on real operational expertise.

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We go beyond advice. We help you work smarter, fix what’s not working, and give your team the tools and confidence to keep growing.

How can we help?

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From SOP development and implementation to audits and performance benchmarking, I will help you find the procurement or facilities systems and insights your business needs for efficient, scalable, and repeatable operations.

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Procurement Sourcing Advisory

By consolidating vendors, standardizing SKUs and supplies, and guiding smart sourcing decisions or implementing internal procurement processes, I can help organizations achieve instant cost reductions and operational simplicity.

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Clean data, consistent processes, and system structure is needed

to support future AI adoption. Together, we identify

operational gaps that could limit results. The outcome is a practical roadmap to help your business become more AI-ready.

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We'll be in touch! Thank you!

Contact Us

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